4
May
2009
ad companies don’t employ enough perverts
I saw a certain something in this image, and having showed several other people, without pre-priming them they saw it too.
I wonder if it’s stupid marketing people not noticing these things, or incredibly smart marketing, putting in subtle pointers to catch the interest of the dirty minded consumer?
Either way, a product called ‘clitz’ isn’t going to get into my kitchen any time soon.
Oh, they are well aware of what they are doing. You can go way back to post wwII when Freuds ideas were imported into the American Marketing world by his nephew edward berneise (sp?). The tobacco giants realised if they could remove the taboo on females smoking they could double there money, he made millions by doing a freudian analysis which led to advertising campaigns where the cigerattes were treated as penises. He is also the talented man who coined the phrase public relations after the normal term propaganda got a bad wrap from the nazis.
they are very aware. the consumers are the ones who dont get it.